Why (& How) Topic Clusters Are Your Most Powerful SEO Weapon
Topic clusters have been a popular trend in blogging and SEO for a few years now. While many have heard of this tactic, few have nailed it.
If executed properly, topic clusters can be the catalyst that launches your website to the top of the search engine results pages.
Well, maybe “launched” isn’t the right word; implementing a sound topic clustering strategy is a long, tedious process full of potential speed bumps.
At best, proper use of topic clusters can set you on a slow (but consistent) path to improving your search rankings and organic traffic.
Set Your Path Now:
SEO Checklist to the Perfect Location Page
As SEO professionals, we preach to our clients and stakeholders that great SEO implementation is meant to satisfy search intent.
So why don’t we bring that same logic into our location page optimization?
This local SEO location page checklist covers several possible questions a website guest may have when learning about a local business.
First on list is: NAP stands for name, address, and phone number. Your NAP should be an exact match copy on your location page, Google My Business profile, and other citations.
Click On The Link To Learn More:
Five SEO Tips For Doubling Site Traffic
If your company’s website traffic is down and you aren’t receiving the visibility you want, chances are that it’s time to reevaluate your site’s search engine optimization (SEO) to help boost your traffic.
If you have inadequate SEO, poorly written content or broken links and redirects, these can all contribute to lowering your search engine ratings. There are several different SEO marketing strategies that companies can incorporate into their sites to help gain traction in search results and drive more people to their pages.
Let’s dive into how we can fix these issues:
Emoji SEO Presents Opportunities for Video
Emoji search hasn’t quite caught on, but emojis still pose some interesting opportunities for your organic visibility.
July 17 was World Emoji Day, and brands like Postmates took the opportunity to experiment with novel marketing initiatives. Users can now search for food options like pizza or burritos on the Postmates app using ???? or ????. It hasn’t exactly taken off, but emoji search has been supported in Bing and Yelp since 2014, and Google has allowed it since 2016.
Taking The Opportunity Early?