Kitsune (Is Your Brand Contactless? – Pilcro – Medium) Not so many years ago, the act of simply paying for something used to take a long time. In a shop, on the tube, taking a bus, things weren’t as straightforward as simply putting your credit card onto a pad. So where shall we jump in...

Does Facebook Advertising Work? Maybe you’re curious about the ads you’ve seen in your Facebook News Feed or are considering diversifying your digital marketing strategy to incorporate paid social. Or maybe (like most of our clients) you’re already dabbling in Facebook advertising. Either way, you’ve probably asked yourself the same question: Does Facebook advertising work?...

Personal Branding Examples: 33 Stunning Examples to Inspire Your Business Personal branding is so important in today’s business world. With an ever-increasing number of entrepreneurs vying for a share of the market, creating a statement with your personal brand is more important than ever before. Personal branding is about conveying your personality and your unique...

Code reveals Instagram may be close to launching voice, video chat features Instagram may soon add a new feature that keeps users in the app longer (if that’s even possible). According to a TechCrunch report, icons for “call” and “video call” lie buried in the Instagram and Instagram Direct APKs. This may signal that Instagram...

Micro-Influencers: The Marketing Force Of The Future? When one thinks of social media influencers, who comes to mind? Is it a group of the most highly-followed social media stars with millions of followers or is it someone more approachable and relatable, with a smaller, yet immensely dedicated following? If it’s the latter, they are likely...

7 Critical Skills for a Social Media Marketing Manager Within the span of a decade, social media has overtaken others forms of advertising. For a brand to be noticed, it must have a social media presence. Cue the social media marketing manager. This individual brings the benefits of social media marketing to their brand or...