How to Develop an Epic Instagram Marketing Strategy that Drives Business Instagram was one of the biggest important social channels last year for businesses. That’s just one reason as to why it’s even more important that you have an Instagram marketing strategy outlined. Not only is Instagram fun to create interesting and creative content, but...

Artificial Intelligence: The New Tool for Accomplishing an Old Goal in Marketing Every technology provider has its own proprietary approach. Detert shared that his company uses deep and pervasive data mining enriched by IBM Watson®. This allows Influential’s clients to analyze seemingly unstructured information to make data-based, actionable decisions on where to spend their marketing...

Social Media in Japan 2018: Current Stage and Upcoming Trends Social media has become a major part of digital marketing in Japan, and should definitely be included within your brand’s overall marketing strategy. As of 2017, nearly 100% of Japanese are online, smartphone penetration is nearing 80%, and over half of the population is using...

Cómo crear Instagram Stories para generar interacción Instagram se ha convertido en los últimos meses en la red social de moda. El creador de Facebook ha sabido copiar y replicar los mejores aspectos de Snapchat manteniendo al mismo tiempo el espíritu de amor a la fotografía originario de la red social. Pero si hay algo...

This Instagrammer With More Than 2 Million Followers Literally Cooks Her Content Instagram Icon, Entrepreneur speaks with the individuals behind popular Instagram accounts to find out the secrets of their success. For most food bloggers, it’s all about the cooking. However, that’s not the case for Yumna Jawad, the owner of the popular Instagram account,...

7 New Social Media Trends for 2018 “Happy New Year!” And just like that, 2017 ended. After ringing in the New Year 2018, savvy content marketers know that it’s never too early to start planning for the year ahead. Certainly, there will be many changes in 2018 to the social media realm! But no matter...